1977 MASERATI BORA - DESIGNED BY GIORGETTO GIUGIARO

Bora - Defined as "A strong, cold, dry northeast wind blowing in the upper Adriatic".

In 1968 at the age of 30, Giorgetto founded Italdesign. It was a dramatic start with the introduction of the mid-engine supercar the Bizzarrini Manta. Within three years Italdesign would add Suzuki, Abarth, Porsche and the production Maserati Bora. It became known as the civilized supercar for featuring ample leg room and a full size trunk on the front of the car.

The images below are curated to give you a insight into the creative mind of Giorgetto. His balance between form and function is masterful. I see these lines and design, as the emotional aspirations of a young man as he begins to make his influential mark, upon the automotive industry.

 

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